Kobby Mensah's blog

Branded sports personalities at London 2012: ‘Lightning Bolt,’ ‘Mobot’ and America’s missing link

Submitted by Kobby Mensah on August 12, 2012 - 22:30

The ‘lightning bolt’ and the ‘mobot’ celebratory acts performed by Usain Bolt and Mo Farah respectively in London 2012 could be located in brand theory.

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Kobby Mensah's blog

Branded sports personalities at London 2012: ‘Lightning Bolt,’ ‘Mobot’ and America’s missing link

We are Social - Follow us

Today's popular content

Competition Results